Thursday, 13 September 2012

Word of the day: Versatility

Definition of versatile
adjective
  • 1 able to adapt or be adapted to many different functions or activities
  • 2 archaic changeable; inconstant. 

What is better than one item of clothing? ........an item of clothing that can transform into another that's what!

Kids grow up so fast and before you know it they have gone from crawling, to walking, to running. It only seems right to look for clothes that will see them through all the stages. However, the current market doesn't seem to cater for this functionality.

That's were we come in. We saw that there was a gap in the market for clothing that grows with the child, rather than something that they grew out of in a few months time.
The main design points that we try to incorporate into our clothing are:
  • Reversible - even as adults we have all had that moment when we have spilt something and had to change our whole outfit adding items to the washing pile. With kids you try to reduce the amount of washing you have to do. By taking the idea of reversibility, this way you can simply turn it inside out and they can carry on playing.
  • Adjustable - not all children are created equal, in size that is. Which is why incorporating adjustable straps or waistbands allow the right comfortable fit.
Bit of a sneak peek at what we have in the works....

 Wera - Reversible toddler summer dress with adjustable straps, also doubles as a tunic when older.

 Jasper - Reversible toddler fisherman's pants, with adjustable waist and length (winter and summer weights)

Lola - Reversible toddler dress that doubles as a skirt when they are taller.

Ok we better get back to the sewing machine as these clothes don't make themselves.

Look out for all of these items in our Etsy shop soon.

Nic & Maz